Media Center’s Publishing

The MediaCenterfirst tried its hand in publishing in 1995 with Mark Thompson’s seminal book Forging War: The Media in Serbia, Croatia, Bosnia and Herzegovina, starting a string of so far 19 books and two serial publications - MC FILE and NEWS ON MEDIA - forerunners of the current MC’s electronic MEDIA MONITORING edition.

The titles clearly reveal the focus on journalist education (NEWS WRITING AND REPORTING FOR TODAY`S MEDIA, THE PUBLIC IN COURTROOMS, THE SERBIAN PRESS, MEDIA FREEDOMS – RIGHTS AND LIMITATIONS); the position, role and (ab)use of the media (FORGING WAR; THE WAR started on maksimir: Hate Speech in the Media; WHISTLES AND EGGS: Serbian Media in 1996; THE MEDIA AFTER OCTOBER 5; THE DOWNFALL OF SERBIAN JOURNALISM); and dramatic social and political developments and movements (THE LAST DECADE, HEY HO, LET’S GO FOR A WALK - Civil and Student Protest 96/97; ELECTORAL THEFT; OCTOBER 5). The current publishing plans are generally linked with specific MediaCenter’s projects.

Security Issues

Handbook with a Glossary of Terms for Journalists

Authors: Miroslav Hadžić & Filip Švarm

The last decade of the XX century was characterized by a radical and diverse reshaping of the security environment. During this time profound changes began to decisively influence the economic, social, political and security configuration of the international community. The first consequences of these changes have already arrived. Among other things, new security challenges, risks and threats have emerged. At the same time, their nature, quality, manifestations and scope keep changing. New factors are threatening individual, regional and global security, while at the same time new – individual and/or collective – participants and components of security are being formed...

(Belgrade, october 2005)



Economy of Transition

Handbook with a Glossary of Terms for Journalists

This handbook is based on a two-year course on economy of transition and derived from lectures and literature recommended to attendees. The course has been thematically divided into six segments enabling lecturers to explain basic concepts and fundamental principles of transition, demonstrate experiences of countries which have already endured transition, as well as to analyze the transition in Serbia.

Authors of the course and the handbook:

prof. Danica Popović, Faculty of Economy in Belgrade and
Đorđe Vlajić, journalist, BBC Correspondent's Office in

(Belgrade, october 2005)



Media relations

Dejan Vercic, Franci Zavrl, Petja Rijavec, Galjina Ognjanov, Andrea Brbaklic

Publishers: Media Center and Pristop
(Latin script, p. 150, Belgrade, 2004)

A simple but comprehensive practicum that combines in one place precise and useful data, instructions and codes, and deals with numerous topics, from the basic ones - what are the media relations, what are the basic rules of the public relations and the basic legal and ethical standards of conduct - to planning and methods how to achieve the relations with the media.

According to the comments by the competent experts, `the most practical part of this publication … is the part containing instructions how to provide institutionally any serious organization not wishing to leave its relations with the media to the elements and chances`, and the book has already been characterized as well as `one of those that we need daily, as much in private lives of the people as much in business lives of the organizations`.



How to Write for Newspapers

Author: Sandra Šare

With the support of IREX ProMedia, the Media Center has published the manual How to Write for Newspapers, intended in particular for newspaper journalist beginners.

The manual provides an insight into the language of public communication (the topic otherwise not covered in the regular education) and lights up its social importance.

(Belgrade, December 2004)


Media Ownerships

The book reflects an effort to map ownership patterns and their influence on media independence and pluralism in SEE and EU member countries from Central and Eastern Europe. The report covers 18 countries and is accompanied by a regional overview resulting from a project launched by the South-East European Network for the Professionalization of the Media.

(Belgrade, June 2004)



Accession to the EU

Dr. Duško Lopandić and Dragan Bisenić, eds.

The redrawing of the political and economic map of Europe in 2004 increases the fears in Western Balkans that it will be left on the margins of the new integrated Europe. This would mean that, instead of catching up with the rest of the continent, these countries may fall still further behind and away from integration and its promise of regional stability.

(Belgrade, April 2004)



The Aarhus Convention Implementation Guide

A select ecological dictionary accompanies the guide to a convention best described by Kofi Annan, Secretary general of the United Nations: “Aarhus Convention... is the most ambitious venture in the area of ‘environmental democratization’, so far undertaken under the auspices of the United Nations... Its adoption was a giant step forward in the development of international law...”

(Belgrade, April 2004, pp. 64)



Public in the Courtroom

A Journalist Guidebook through Court Proceedings, by: Vladan Simeunović

The Guidebook is intended for journalists without the required basic knowledge of law, believed to give preference to sensationalist writing as opposed to impartial (and critical) reporting.
The text is accompanied by a dictionary of legal terms.

the guidebook

dictionary of legal terms

Ethics and Journalism

"Profession Journalist 2003."

The study presents the findings of a Media Center initiated survey with the participation of 43 journalists who responded to the total of 2640 questions. Their answers qualify the current situation in the journalist profession as amateurish, derogate, inferior, obsequious, poor… Generally speaking, the research team shares the prevailing impression of strong dissatisfaction with the journalist profession, situation in the media, the position of journalists, the conditions for their work, standard of living, attitudes of politicians and businessmen and the prevailing lack of self-criticism... all of which is indicative of a chaotic situation in journalist trade.

(Belgrade, January 2004)



Authors: Bruce D. Itule and Douglas A. Anderson

Translation into Serbian of the fifth edition of the book by two outstanding experts in journalism. This is also a textbook for students of journalism and other people working for the media or interested in it. Contents of all chapters are backed by illustrative excerpts from actual news stories, which adds to the book's comprehensive instruction in accurate and creative writing for the print media, but also for broadcasts, and in the use of modern technology in today's reporting.

(Latin script, pp. XVI 429, Belgrade, 2001)


THE LAST DECADE - Serbian Citizens in The Struggle for Democracy and An Open Society (1991-2001)

Group of authors

Editor: Velimir Curgus Kazimir

The publishing of this book was assisted by the Fund for An Open Society and FabriaArt, Belgrade.
`The Last Decade` is a unique documentary and artistic testimony of the Serbian citizens’ resistance to war, hatred and tragic rule of the 1991-2000 Slobodan Milosevic’s regime. It is not a history of political and state collapse – rivalry among political parties, nationalistic plans and programs, but a simple story about fates of thousands of people that persistently and bravely opposed such politics. In a way, the book is a reminder of people’s destinies and events that marked the last decade.

(latin script, pp.420, Belgrade, 2001)


OCTOBER 5 - A 24 - Hour Coup

by: Dragan Bujosevic and Ivan Radovanovic

published by: Media Center

The book describing the two afternoon hours of October 5, when the fortress of Slobodan Milosevic and his regime, built for thirten years, was knocked down, is a result of talks with sixty people politicians, policemen, soldiers and citizen who, in their different roles, found themselves in Belgrade on that day to make it, some sven by doing nothing at all, one of the most memorable dates in the long and strmy history of Serbia.


Political Guide through Serbia

"Political Guide through Serbia" speaks about past ten years of political struggle and political alliance, protests and elections – a book about political parties, coalitions, organizations and figures that marked an era, and a story about why everything ended up the way it did. "Directory of Yugoslavia" is a special edition that goes with the book – it offers relevant information about major state, republican and local institutions, political parties, religious communities, non-governmental organizations, media, international organizations’ branch offices, etc.

PDF book

PDF Directory


Statistical Guide

The Guide states data by newly formed constituencies, based on official data published by Republic and Federal Statistics Office. The exception was made in data relating to population estimates for election day, September 24th 2000, where the estimates were based on officially available data from 1991 Census, vital statistics data and available migration data. The Media Centre has intended this Guide for the general public, especially members of the press, analysts and participants in the general elections. The source of primary data was the Federal and Republic Statistics Office and the compilation of data by newly formed constituencies as well as estimates stated in this publication, based on official data, were made by Strategic Marketing (SMMRI) experts.

PDF issue


FORGING WAR - The Media in Serbia, Croatia, Bosnia and Herzegovina

By Mark Thompson Second

completely revised and expanded edition (Latin script, pp. 394, Belgrade, 2000)


The book on challenges and opportunities of South Eastern Europe (SEE), countries in transition (CITs) and Yugoslavia after the war.

Economics institute


By: Ivan Torov

A review of events on the Serbian media scene since 1986, the year of Slobodan Milosevic’s ascent to power. An illustrative book about the nature and technology of rule in present-day Serbia. (Latin script, pp.23, Belgrade 1996).

HEY HO, LET’S GO FOR A WALK - Civil and Student Protest 96/97

Various authors

Fourteen fellows of the Institute for Sociological Research of the Faculty of Philosophy in Belgrade in cooperation with the Media Center answer the questions about participants in the protests, their motives and expectations. (Latin script, pp.165, Belgrade 1997).